PNGTPA Signs MOU with UAE Travel Marketing Agency
8 March 2022
By Eric Kone
On Tuesday 1st March 2022, the Papua New Guinea Tourism Promotion Authority (PNGTPA), signed a memorandum of understanding with a Dubai-based marketing and representation company to promote and market Papua New Guinea's tourism industry in the Gulf and Middle East regions.
Minister for Tourism Arts and Culture Isi Henry Leonard and the chief executive officer of Across Borders Travel, Fabian Fernandes, signed the MoU at the Staybridge Suites in Internet City, Dubai. The signing was witnessed by PNGTPA chief executive officer, Eric Mossman Uvovo, and TPA director marketing, Alice Kuaningi.
Minister Leonard said Papua New Guinea’s tourism industry has never penetrated the tourism market in the Middle East and that the MoU was a breakthrough, and hopes that a market from the Gulf region can be secured.
He said PNG’s participation at the Expo 2020 Dubai would provide the leverage to effectively market PNG as a tourism destination in light of the opening of international borders.
Across Borders Travel looks after the Gulf Cooperation Council (GCC) which is a political and economic union of Arab states bordering the Gulf. GCC was established in 1981 and its members include the United Arab Emirates, Saudi Arabia, Qatar, Oman, Kuwait, and Bahrain.
Established and registered in 2013, Across Borders Travel represents preferred sales agents for seven cruise and 11 destination management companies.
Under the MoU, Across Borders Travel will provide tourism and marketing advice to TPA, and support in providing information about travel and tourism, and any related information throughout the United Arab Emirates, the Middle East and Arab region to TPA.
Image: (L-R) Mr. Fabian Fernandes - CEO Across Borders; Hon. Isi Leonard - Minister for Tourism, Arts and Culture; and Mr. Eric Uvovo - CEO PNG Tourism Promotion Authority.
For further information, email PNGTPA director marketing Ms. Alice Kuaningi: [email protected]