Marketing and Research


The promoters of our country

​​​​​​The marketing and research division is charged with the main mandate of Tourism Promotion Authority, which is to promote Papua New Guinea's many attractions to the rest of the world. Working closely with the other divisions, Marketing and Research conducts strategic promotional activities to ensure Papua New Guinea is seen as a desirable tourist destination. Under the direction of our divisional head Ms Alice Kuaningi, the division is responsible for: 

  • Marketing Projects Coordination
  • International and Domestic Market Promotions and Awareness
  • MICE (Meetings, Incentives, Conferences, Exhibition) Programs
  • Consumer Marketing
  • Trade Marketing
  • Internet Marketing Campaign
  • Sales Calls/Roadshow Coordination
  • International Media Programs
  • PNG Tourism Brand Implementation
  • Corporate Advertising and Sponsorship
  • Public Relation Communications
  • Market  and  Product Research Coordination
  • Visitor Arrival Statistics
  • Product data collection and Analysis